Women During The World War - 1394 Words

The 1950s is an era remembered for the Cold War, communism, and June Cleaver. Most historians, if asked about this period, will mention the ‘Red Scare’ and the fight to stop the pervasive reach of communism in post-war America. Most feminists will recall the iconic image of June Cleaver and the detrimental effect this perfect housewife had on the women’s movement after the massive employment of women during the Second World War. Often forgotten and missing from the pages of history are the millions of women who were ostracized and subjected to discrimination based upon their sexuality. These women lost federal jobs, their military careers came to a halt, and, in some cases, were blacklisted from applying for civilian jobs. Not only were these women forced to overcome gender inequality in order to support themselves in the workforce, they were also ostracized by society and endured unending discrimination from the government and police on the basis of their se xuality. In the face of this tremendous cultural pressure these women carved their own communities and lives out on the edges of the social order. The pervasive fear of homosexuals in the 1950s bred an era of anti-gay legislation that greatly contributed to the horrific discrimination against lesbians and the development of a lesbian subculture. This fear, known as the Lavender Scare, led to a severe climate of oppression for the emerging lesbian subculture following the Second World War. As a result of medicalShow MoreRelatedWomen During The World Wars2016 Words   |  9 Pages During the course of both the World Wars, women had proven themselves to be worthy of the ‘elite’ group; men, of that time period. They had done this by commencing a sequence of work that needed to be carried out while the men were absent. However, some may argue that the women merely replaced the men and did nothing more but others believe that they had done even more than what was required of them as well as replacing them. The series of sources are propagated puzzles which have been aired recentlyRead MoreWomen And Women During World War 2878 Words   |  4 PagesIn society, men and women serve different task. Usually men do the heavier work, while women do smoother work. Women have a difficult time due to the fact that most men think that women are property, rather than a person. Therefore, women came to the conclusion that they do not want to follow the norm anymore because they know what they are capable of. The term feminism can be defined as women who want to be in the same level of equality in political, economic, and social as men are. Although manyRead MoreWomen And Women During The World War I886 Words   |  4 PagesA million Australians, both men and women, served in the Second World War. Half a million were stationed overseas. They fought in campaigns against Germany and Italy in Europe. The Australian homeland came under direct attack with aircraft bombings by the Japanese in north-west Australia. All citizens at this point were encouraged to be apart of the war effort, even children under the age of five. Over 30,000 Australian servicemen were taken prisoner by the Japanese and Germans in 1942. The men thatRead MoreWomen During World War II1534 Words   |  7 PagesDuring World War I, women stayed at home, aided the Red Cross, and volunteered with churches and civic groups to collect donations. Women s roles in World War II challenged the traditional roles of homemaker and caregiver. Women took on a more active role in the milit ary and held positions alongside men. They were trusted with more responsibilities and offered more freedom than they had during the First World War. Women held more traditional roles in comparison to World War II when women took onRead MoreWomen During World War II1059 Words   |  5 Pages Women during World War II In the past, WWII and WWI, women were very dominant; they had to take care of their children, do all the chores and also had to cook the food. During WWII, women had to take place for the men (First world war.com). The war changed the life for all Canadian women. When men went to fight, women were called upon to fill their jobs, and this included many jobs that were previously thought of unsuitable for women. Women were called up for war work fromRead MoreWomen During World War II Essay1356 Words   |  6 Pages1941 was the day when America declared war, but it was also the years following that women had the chance to show their patriotism in a way they never had before; working outside of their homes. World War II was a chance to contribute to what was needed most, the war efforts. In a dire situation that is War, women moved from their homes help the America for the better of society and their husbands off at war. Before the War Prior to World War II women were seen as house wives, taking careRead MoreWomen During World War II1674 Words   |  7 PagesIn World War II, women contributed in many ways by entering the battle. Some of the jobs the women held were Army nurses, Red Cross members, factory work, etc. The United States were one of the few countries that put their women to work and was ridiculed for it. In 1948, President Truman signed the Women s Armed Services Integration Act which authorized regular and reserve status for women in the Army, Navy, Air Force, and Marine Corps. These women showed true leadership by becoming leaders in battleRead MoreWomen During World War II1731 Words   |  7 PagesThe beginning of World War II saw Australians see war on their shores for the first time, as well as having to travelling overseas to fight another war. It required young men to leave their country to fight, this affected the women who were left behind. World War II started in 1939 and ended in 1 945. World War II was a large world conflict. During this world conflict Australia was under the threat of attack for the first time. When the war started there was a lack of man power on the home front whichRead MoreWomen During World War Two904 Words   |  4 PagesI think a lot of women said, Screw that noise. Cause they had a taste of freedom, they had a taste of making their own money, a taste of spending their own money, making their own decisions. I think the beginning of the women s movement had its seeds right there in World War Two. President Franklin D. Roosevelt’s quote clearly illustrates the significance of women in the workforce during World War Two and the feelings women may have felt. World War II was crucial for women in the workforce becauseRead MoreWomen During World War II1450 Words   |  6 PagesWomen and war have always been considered to have little in common. As the gentle sex, women are traditionally associated with the care and creation of life rather than with its destruction. However, over the past twenty years, women have increasingly served, and continue to serve, with valor and integrity in the Unites States Armed Forces (Kamarack, 2015). Although women have successfully proved themselves in the military, they should be restricted from entering into direct combat because they are

Essay on Homers Odyssey Foreshadowing the Homecoming

The Odyssey:nbsp; Foreshadowing the Homecoming nbsp; The majority of the Odyssey is an account of Odysseus’ adventures trying to reach his homeland of Ithaka. Several of these adventures are false homecomings, the most prominent of which is his imprisonment on Kalypso’s island. This false homecoming is strikingly different from what one would expect of Odysseus’ real homecoming, but similar enough for parallels to be drawn between the two. Homer uses this false homecoming to foreshadow Odysseus’ true homecoming. Throughout the Odyssey, Homer presents the reader with certain clues about what Odysseus feels his homecoming should (but not neccessarily will) be like. First of all, Odysseus wants to return to Ithaka. Homer goes as†¦show more content†¦5, ln. 73-4). This residence is fit for a man of Odysseus’ standing. Odysseus also wants to return to a land without conflict. Kalypso and her deserted island offer peace. Furthermore, Kalypso, †¦singing inside the cave with a sweet voice as she went up and down the loom†¦ (Bk. 5, ln. 61-2), is reminiscent of Penelope. Odysseus wants to return to a good, faithful wife—Kalypso presents herself as the perfect domestic partner to win Odysseus’s favor. So, Kalypso’s island offers comfort, a sense of family, and familiarity. These aspects meet Odysseus’s general requirements for a homecoming, but fail in the specifics. Homer is using this false homecoming as a foreshadowing of the true one, in which all the specifics will be met. First, Kalypso and her island offer all the comforts of Odysseus’s home, but merely at the physical level. Kalypso does not offer civilization the way Odysseus thinks of civilization. Civilized lands and people offer hospitiality. When Telemachos asks Menelaos permission to leave his house and return home, Menelaos replies: Telemachos, I for my part never will long detain you here when you strain for home. I would disapprove of another hospitable man who was excessive in friendship, as of one excessive in hate (Bk. 15, ln. 68-71). Initially, Kalypso appears to be a good hostess. When Odysseus attempts to leave and she forcibly detains him, Kalypso begins her pattern inhospitality. When Odysseus actually does return

My First Job Free Essays

My First Job I got my flirt job at sixteen because my parents required it. However, I had no intention of getting a job and wanted to continue being a teenager where I had little responsibility. As I looked around my hometown for a job, I found that there were not a lot available. We will write a custom essay sample on My First Job or any similar topic only for you Order Now I finally was able to find a Job close to my house at a local Dairy Queen working for minimum wage. Now that I had a Job I had to make decisions in time I spent between friends, athletics, and now work. Having a job gave me another outlook on life. It taught me about the importance of money and the consequences of my financial decisions. It also helped me to understand the control I needed on the flow of my finances and along the way taught me many life lessons. The first day of my Job was November 1 lath, 2012 and I was dreading It. I had heard stories of how terrible working In fast food Is and I had no Idea what to think. As I arrived on I had mixed feelings of fear and excitement. Dressed In khaki shorts and a Dairy Queen polo I walked in to my first job. I was greeted with smiles and friendly remarks such as good morning. The manager explained where I would be working and told me to wash my hands. As I walked to the grill area, where I would be working at, I saw a very clean and well-kept station. My co-workers were all nice and very helpful. As the shift came too close I realized that maybe this wouldn’t be as bad as everyone had said. I quickly learned basics of the grill and picked up a few tricks along the way. I learned the precise time to pull the fries out, how to properly cook a chicken sandwich, and to constantly be stocked. Being stocked was a key factor In success cause I never knew when a team bus would pull up and I would get very busy. I remember coming to the end of a busy shift and talking that didn’t seem Like SIX hours. The slow shifts were terrible because I wouldn’t have anything to do and the hours would drag by. The first conflict I ever had at work came during a busy day in the summer. I was working the grill and we were slammed. There were a couple of softball fields down the road and they had held a tournament earlier that day. Was working hard trying to fill the orders in a timely manner when I heard someone yell about us not working cast enough. I found that really disrespectful to my co-workers and me because we were working very hard. Now no matter how long I wait for food at a restraint I never complain because I understand how hard It can get. After I had been a Dally Queen for a few weeks I was scheduled a closing shift. This being my first Job I had no idea what to expect. When my first closing shift neared the end and I knew I was In for a long night. Firstly, we were not allowed to start closing until the last customer left the store and that wasn’t until about ten enormous. There was no washing machine in this store so every dish was to be washed by hand and there were around 100 dishes. The sweeping of the restaurant had to be perfect and if there was a crumb left it would have to be redone. That first closing shift I did not leave the store until midnight. I learned to dread those closing shifts and only ever tried to schedule day shifts. I went on to spend 5 months at Dairy Queen but as my financial necessity grew I knew it was time for me to move on. I appreciated the opportunity the company had given me and the knowledge they provided me. When I turned in my two-week notice it was met with sorrow and well wishes. I realized in those last two weeks I took great pride in my work and enjoyed it more then before. My last day was filled with good-byes to my co-workers who now had become my friends. As I clocked out my last time I realized that I never wanted to work in the fast food industry again. The explicit work I did at Dairy Queen was preparing food and maintaining the fryers. The implicit work I did was making the food faster without making mistakes. When closing though my explicit and implicit work changed. Then my explicit work was to wash dishes and sweep the floors. My implicit work was to wash the dishes quickly and efficiently sweeping up the dirt and trash. At times I liked my Job and there were other times I disliked it. I liked that as a teenager I was able to pay for my own gas and also have some money if I wanted to buy something. I also liked it because it gave me a sense of responsibility because the people at my Job were counting on me to show up for my shifts. But I also didn’t like my Job because I would sometimes miss out on hanging out with my friends cause I had to work. I picked up a few skills during my time at Dairy Queen such as how to make an ice cream cone, responsibility, patience, and appreciation. The one that I liked the most was how to make a perfect ice cream cone. The second skill that I acquired at Dairy Queen was responsibility. I had to have responsibility in showing up on time for my shifts, keeping my area clear of debris, keeping my hands sanitary, and keeping my food items well stocked. I learned to have more patience with customers because in the food industry customers can get bit nasty. Finally I learned to appreciate what employees working in fast food do. My first Job really changed my life in many ways. It gave me the opportunity to be financially responsible and to learn to manage my finances. It also taught me quite a few life lessons and ways I could improve myself in a work place atmosphere. I also was able to use it as a resume builder and I use my manager as a reference for other jobs. My first Job may not have been the best but I will use it as a tool for the future and will continue to build on what it taught me. How to cite My First Job, Papers

Types of Problem The Case of Esther Osei †MyAssignmenthelp.com

Question: Discuss about the Types of Problem Case of Esther Osei. Answer: Introduction: Relevant essay mainly states the problems that were faced by Esther Osei, while repairing a loan of 6,000. The essay directly state the different types of problems that could be faced by an individual of adequate agreement review are not conducted by the loan taken. The case of Esther Osei is a good example, where individuals should adequately check the loan documents before taking any kind of decisions. Relevant cases of frauds also discussed in the essay, which help in highlighting the unethical measures used by loan companies to increase the interest rate. Lastly, the overall evaluation of the Esther Osei case is been conducted. The overall AC also helps in identifying the relevant issues from the case study which could directly help future loan receiver to make adequate decisions. These issues identified from the case could eventually reduce the high interest rate loan Agreement that was conducted by loan providers. Discussion: The overall debt of 6,000 directly grew to 116,000 due to the negligence of Esther Osei in conducting relevant agreement with Broadwick Financial Services. Firstly, Esther Osei Mili borrowed the loan of 6,000 only because of the need for her father's funeral and to buy a cooker for her Clayton home (News 2017). However, there were relevant repayment issues that could be seen from the situation. The overall debt of Esther Osei was out of control due to the high end interest rates claimed by Broadwick Financial Services. Esther Osei mainly stated that loan providing agent came to her and directly provided the loan, where Esther Osei did not even look at the agreement and took the money for a father's funeral. this decision is mainly considered by Esther Osei one of the worst of its kind, which directly altered her future life. There were many instances where Esther Osei had complaint in court regarding the problems faced by thefinance providing company (Chapman and Lounkaew 2015). In addition, there two to three instances where both Broadwick Financial Services and Esther Osei faced in court due to the non payment of loan instalments. there was a certain system used by Broadwick Financial Services, missing out of instalment payments could directly impose more Surcharges and penalties on to the loan amount.This directly increased the loan amount exponential.Moreover, the non payment of interest was also being charged as an interest to the borrower. This directly increased the overall debt of 6,000 to astonishing 116,000 in 18 years. Moreover, it was claimed by Esther Osei that interest rates on the loan was not disclosed adequately to her while discussing for the alone requirement (Moss et al. 2015). This non disclosure of interest rates is relatively problematic in nature, where individuals are not able to identify the actual amount that needs to be paid for the borrowed amount. This mainly increased void in repayment instalments, which directly increased the loan amount of Esther Osei. Esther Osei after seeing the loan amount raised to 116,000 approached North Manchester Law Centre for a settlement. this mainly included irrelevant hearings and discussions with the loan provider, where a deal was cut between Broadwick Financial Services and Esther Osei.This deal when he stated that loan amount could be reduced from 116,000 to the amount offer of the house and an additional 5,000. This mainly helped Esther Osei for reducing the loan amount substantially with the help of North Manchester Law Centre (Schiantarelli, Stacchini and Strahan 2016). The main issue that could be identified from the evaluation of Esther Osei Case is identified as below. Negligence in part of loan receiver: The main issue that could be identified from the case is the negligence that was conducted on part of the loan receiver. Due to personal problems and financial need drove Esther Ose to neglect the overall reading of loan agreement, where the loan provider has increased overall interest rates and provided certain clause in the agreement. This negligence on the part of Esther Ose mainly hampered her future existence in UK, as in the current scenario she needs to sell her house and pay the loan amount to the financing company. ONeill, Dhareshwar and Muralidhar (2017) stated that relevant news has been circulating all over the world where loan providers manipulate the loan Agreement to increase the interest rates and the profitability. This negligence on the part of loan received as directly increased the loan amount from 6,000 to 116,000. Moreover, the loan receiver also neglected the fact that major legal actions could be taken by the loan provider as legal documents have been in there custody. Currently, Esther Ose reached out to North Manchester Law Centre, which helps in reducing the overall loan payments from 116,000 to the amount offer house and an additional 5,000.This overall settlement of the loan could have been done way before than 18 years, which could have reduced the overall loan payments of Esther Ose and saved her house. Lack of information clarity by loan provider: The second issue that was identified from the case study was mainly the Lack of clarity that was provided by the loan provider. There was an agent of Broadwick Financial Services, who seeing the opportunity of getting a loan borrower directly pitched her the loan process. However, the agent of Broadwick Financial Services was not clearly mentioning about all the requirements in the loan process, which included the high interest rate imposed on that loan. Even the spokesperson of North Manchester Law Centre claimed that Esther Osei Should have read the loan Agreement before signing up, as the interest rate was drastically higher than normal rates. This forced Esther Osei to miss out loan repayment, which accumulated in time and came to an astonishing amount of 116,000 after 18 years. Therefore, from the evaluation of the case study it could be understood that loan providers are conducting business, where each and every document needs to be read before entering into any kind of agreeme nt. The Bureau of Investigative Journalism (2017) stated that payday loans have astonishing interest rate of 7000 percent on most of the loans provided to the customer. This mainly indicates that loan providers are not providing all the relevant information regarding the loan agreement to the loan receiver (Bozick and Estacion 2014). Actions taken by finance providing company: There were different types of actions that were taken by thefinance providing company, among which there was no ethical actions taken by Broadwick Financial Services. The company did not ask its financial advisor regarding the steps taken in providing all the relevant information regarding interest rates to Esther Osei. This action mainly states that the company knew about the interest rates and wrongly charged its loan borrowers. In a Press interview North Manchester Law Centre urged loan borrowers of Broadwick Financial Services to look into the interest rates that have been charged by the organisation (Zhang, Tsao and Chen 2014). This mainly states that the organisation is well known for its unethical measures in hiding the interest rates in the loan agreements. The second action that was taken by Broadwick Financial Services was requirement for the payment of 116,000 from Esther Osei with a weekly payment of 75. This will mainly take Esther Osei around 242 years to pay the overal l loan amount. There is no consideration conducted on the part of Broadwick Financial Services, where it directly claimed the house of Esther Osei. Long time taken to provide relevant decisions: The last issue that was found from the case of Esther Osei and Broadwick Financial Services was the overall time taken for an adequate decision. The decision taken by Esther Osei and Broadwick Financial Services mainly came after 18 years, which directly increase the overall interest on loan amount, which in turn raise the loan instalment. There were many instances where Esther Osei was not able to pay the instalment amount, where relevant actions needed to be taken by the financing company. However, in the 18 years there was some hearing involved, which resulted is no adequate action. This mainly forced Esther Osei to approach North Manchester Law Centre Follow settlement, which could help in reducing the excessive loan amount which was accumulated in 18 years. The decision of settlement could have been conducted by Esther Osei much sooner, which could help in saving her house. Mann (2015) mentioned that relevant court actions are taken on loan providers who increase the interest ra tes without noticing the loan receivers. Therefore, it was relatively high time for Esther Osei to make the adequate decision and reduce the loan amount from 116,000 to the amount offer of the house and an additional 5,000. Recommendation for Loan receivers After the evaluation of the case study, there are relevant actions that need to be taken by loan receivers before signing into any loan Agreement. The overall interest rates that is imposed by the loan provider needs to be identified which is essential for detecting the actual loan repayments conducted by the individual.However, in case of Esther Osei the interest rate rules to 30% and a total interest rate of 18 years was around 102%. This mainly states that identifying the actual interest rates is compulsory for all the loan receivers. The second measures that needs to be used by the loan receiver is the determination of actual interest payment that is conducted after the repayment of loan. This could eventually help in identifying the minimum instalment payments that needs to be conducted by loan receivers (Cornelius and Frank 2015). The third measure that needs to be taken by the loan receivers is the charges and surcharges that is imposed if any instalment as missed out. The det ermination of the charges for instalment miss out would eventually help in identifying the extra penalties that needs to be conducted when loan instalments are not paid. This could eventually help in reducing the unethical measures that could be taken by loan providers Conclusion: Evaluation of the overall case study mainly helps in identifying the Actual problems that is faced by individuals taking loan from loan providers. The fine lines used in the agreement directly helps in identifying the relevant unethical measures that is taken by loan providers. There have been several cases in USA and UK, which could directly help in identifying the problems related to debt accumulation. Therefore, the case of Esther Osei directly depicts the relevant problems that are faced by individual taking loans without reading the fine lines in the agreement. The loan of 6,000 in 18 years grew to 116,000, which only indicates that relevant interest rates were not disclosed to the individual, Therefore, it is advisable to evaluate the loan Agreement before signing, as it might help in identifying any kind of unethical measures taken by the loan provider. References: Bozick, R. and Estacion, A., 2014. Do student loans delay marriage? Debt repayment and family formation in young adulthood.Demographic Research,30, p.1865. Chapman, B. and Lounkaew, K., 2015. An analysis of Stafford loan repayment burdens.Economics of Education Review,45, pp.89-102. Cornelius, L.M. and Frank, S.A., 2015. Perspectives on Student Loan Debt Levels: Student Loan Debt Levels and Their Implications for Borrowers, Society, and the Economy.Educational Considerations,42(2), p.5. Mann, R.J., 2015.Payment Systems and Other Financial Transactions, Cases, Materials, and Problems. Wolters Kluwer Law Business. Moss, T.W., Neubaum, D.O. and Meyskens, M., 2015. The effect of virtuous and entrepreneurial orientations onmicrofinance lending and repayment: A signaling theory perspective.Entrepreneurship Theory and Practice,39(1), pp.27-52. News, M. (2017).How 6000 loan became a 116,000 debt. [online] men. Available at: https://www.manchestereveningnews.co.uk/news/greater-manchester-news/how-6000-loan-became-a-116000-1035792 [Accessed 6 Sep. 2017]. ONeill, J., Dhareshwar, A. and Muralidhar, S.H., 2017. Working Digital Money into a Cash Economy: The Collaborative Work of Loan Payment.Computer Supported Cooperative Work (CSCW),26(4-6), pp.733-768. Schiantarelli, F., Stacchini, M. and Strahan, P.E., 2016.Bank quality, judicial efficiency and borrower runs: Loan repayment delays in Italy(No. w22034). National Bureau of Economic Research. The Bureau of Investigative Journalism. (2017).Payday loans companies charging up to 7,000% experience huge growth. [online] Available at: https://www.thebureauinvestigates.com/stories/2013-09-05/payday-loans-companies-charging-up-to-7-000-experience-huge-growth [Accessed 6 Sep. 2017]. Zhang, Q., Tsao, Y.C. and Chen, T.H., 2014. Economic order quantity under advance payment.Applied Mathematical Modelling,38(24), pp.5910-5921.

Marketing Simulation Essay Example Essay Example

Marketing Simulation Essay Example Paper Marketing Simulation Essay Introduction Orange experienced a very successful campaign and grew more profitable over the six quarters throughtout the Market Simulation. In terms of market share in comparison to the competition, we placed fourth holding 12 percent market share. We initially targeted the Mercedes market, and later developed products aimed at the Traveler and Workhorse clientele. In terms of profitability, we suffered a loss moving from Quarter 1 to Quarter 2, which is typical of most early-stage companies. However, each quarter thereafter we were able to maintain a profit, ending with $18,270,122 gross profit and $15,232,910 operating profit. Our six computer models are the driving factor behind such success. These models include The Motherboard, Babyboard 2. 0, Horseboard, Superboard, Toddlerboard, and The Ponyboard. The Superboard, out of all the models, was our most profitable device with $6,303,840 in profit. We also embarked on a major expansion endeavor, spreading our brand originally from Chicago to Pa ris, Shanghai, and Sao Paulo. Our knowledgeable sales force comprised of 60 individuals, coupled with our extensive advertising and competitive pricing allowed Orange to rise to the top. By the end of the Marketplace Simulation, Orange was in first place for cumulative total performance, accounting for a variety of business disciplines that contributed to our success. While we placed third in the simulation in terms of overall financial performance, we placed first overall for market performance and marketing effectiveness. Brand Design: Over the course of the six quarters, we made varying adjustments to our brands in order to keep up with the ever-changing competitive markets. Marketing Simulation Essay Body Paragraphs In Quarter 2, we decided to enter the Mercedes market with The Motherboard computer. Specifically, this brand was designed to be the top of the line product that suited all the most important needs of Mercedes. Some of these needs included a fast and powerful processor, the ability to link with other computers, and a machine that is capable of multitasking (Fig 1. 1). We figured that starting out in the highest-end market would be beneficial to creating a good name for our company, and then we would be able to trickle down throughout the other brandstarget market segments. Our results from Quarter 2 showed that we were successful with The Motherboard, as we possessed 46 percent of the market share for Mercedes. In Quarter 3, we introduced The Babyboard to the Traveler market segment. We designed our product to match the best-suited brand for Traveler, which was SwifTech’s Quickfly. We were slow to expand from our original two brands, and lost some of our momentum with our Quar ter 4 decisions. When we got our results, we realized that we needed to introduce more brands in order to keep up with the highly competitive markets. Quarter 5 marked our first Quarter quarter of rapid expansion. We introduced an additional product lines to Mercedes and Traveler, and created our first unit product for Workhorse. The new product lines for Mercedes and Traveler, The Superboard and The Toddlerboard respectively, were the higher quality versions of the The Motherboard and the The Babyboard. They , which were enhanced with all of the necessities and priced slightly higher than the original lines. Our initial brand for Workhorse was the The Horseboard, and it possessed the most basic features at the lowest price, to appeal to a consumer who was looking for something simple to use. We continued the trend of making two slightly varied products for each market segment in Quarter 6 when we introduced the The Ponyboard to supplement a slightly lower-end product than the The H orseboard. Sales Design Strategy: The sales design strategy of Orange was based primarily on the customer’s (Workhorse, Mercedes and Traveler) needs and wants. This consisted of the top eight preferences in either a laptop or a desktop, and the top six segments of applications. Additionally, each of the target market’s priceprices willing to pay is are shown in (Fig 1. 2). Initially, Orange felt it was most appropriate to choose to target the Mercedes market in Chicago. This allowed for The Motherboard to be produced, which led to 46 percent% domination in only the Mercedes market. Unfortunately overall Orange only had a 12 percent% overall market share, and felt it was necessary to expand into the portable laptop industry of Traveler with The Babyboard 2. 0, and opened a plant in Paris. By Quarter 3, the market size had reached 10,000 customers, which allowed for expansion in the cities of Shanghai and Sao Paulo, and the last target market of Workhorse. The generous r ebates were attractive to the target audience, and allowed for the introduction of The Horseboard, The Superboard, and The Toddlerboard. By Quarter 6, a total of 60 sales people had been employed, and due to the overall low prices of the products, as well as the rebates, Orange gained a 2 percent% market share. Financial Performance: Throughout these first phases of our company, Orange has created a positive financial pattern. While we implemented an aggressive growth strategy and expanded our empire internationally, we kept our costs to a minimum. Naturally, we started Quarter 2 with a deficit due to startup costs. Unlike most companies, our costs were controlled however, and we were only behind by just over $12,000. As advertising has always been a core competency of our company, we spent a total of $109,471 developing and promoting our first batch of advertising. The leasing costs and office spaces were kept to a minimum in the first two quarters as well, since we were only opera ting out of one location. As we moved into the Quarter 3, we expanded internationally and our rental costs increased. However, our sales skyrocketed as well. We had begun to turn a profit, and were in the black by $1,155,328. In Quarter 4, we continued the pattern of financial growth, and maintained an increase in sales. Again, we were fiscally conservative and attempted to keep costs to a minimum (Fig. 1. 3). An important component of Orange’s financial history is the profitability of each brand we sell (Fig 1. 4). Our first line, The Motherboard, dedicated to the top-tier consumer, introduced us to the marketplace. We turned a profit of $922,344 throughout all six quarters. This is a modest percentage of our empire, yet it accounts for the beginnings of our financial gain. Our most profitable brand, The Superboard, generated $6,303,840. We invested a lot of time and capital in the creation of this line, and it paid off. The ToddlerbBoard, HorsebBoard, and PonybBoard were al l profitable as well, with over one million made from each. Financially, only one of our lines performed less well than we had hoped. Our second line, The Babyboard 2. 0 only generated $452,198. Unfortunately, we were unable to sell a high number of these units, and the cost of goods sold was very high in comparison. In the end, each of our brands was able to generate profits. Our conservative fiscal policy allowed enough room for growth without spending more than we could handle. Finally, our revenues continued in a positive direction throughout every quarter, and we are confident the future will play out in the same way (Fig 1. 5). Competition: In the computer market, competition is very fierce. Thus, our company had to constantly position itself to be able to compete with the other companies in the market. To this end, we opened our first sales office in Chicago, hoping that our knowledge of the American marketplace would aid us in capturing a large initial market share. This pla n was successful and put us near the top in overall performance in the computer market. From this point, our company decided that in order to continue our success, we needed to examine the competition to find out what we were doing right, what we were doing wrong, and how we could improve. This plan enabled us to better understand what customers wanted without having to invest heavily into producing prototypes, because we were able to utilize other company’s products and sales numbers as though they were test products. Our first major interaction with our competition came in Quarter 4our fourth Quarter of operation. We introduced our The Babyboard product for the Traveler segment in our third QuarterQuarter 3 of operation. We made the mistake however, of not considering the Traveler segment’s desire for the computer to be fun to use. We discovered this issue by examining our competitor’s products and finding that all competitors that were more successful than us had included games with their product. Despite the increased costs of production and the cost of redesigning our brand, profits for the The Babyboard nearly doubled the next qQuarter (Fig. 1. 6). We also looked to our competition to determine our expansion plans. We realized immediately that with such fierce competition, the first mover advantage would be crucial. Thus, we expanded as quickly as possible by opening sales offices in every possible location. We also handled competition by expanding into every market segment, eventually offering a product for all segments of the market. Our company felt that this strategy would ensure that even if the competition would overtake us in one area, we would be able to survive on the strength of our other products while we figured out how to react. This strategy ultimately served our company well, as we were the top overall performer in the computer market. Conclusion The results of the past six quarters have clearly shown that Orange has m et its primary goals and exceeded expectations, becoming one of the most consistent and profitable companies in the industry. By using a conservative fiscal policy as well as an aggressive and competitive expansionary policy, we have seen Orange grow and become a stable company that is definitely worthy of further investment. To put it into a more detailed perspective, the way we dealt with competition, brand management, sales strategy, and our financials, was what brought us to the top and remains the reason we plan on becoming even more profitable in the near future. By starting in the Mercedes market, we were able to establish ourselves early as a company that promotes high-end, top quality products. This made it extremely easy in the future to expand to the other brands such as Traveler and Workhorse, since we were already best known for our superior products, that we have constantly updated to satisfy the ever changing consumer demands. By using this strategy, we were eventuall y able to generate enough revenue to expand to four different areas of the world, making our brands even better known and reaping most of the first mover advantages. However, this idea alone was not sufficient to achieve the revenues that we experienced over the past few quarters. Additionally, we knew that for our company to be profitable, we needed to get our name out there. This is why our strategy was to hire a large amount of sales people in each country, and invest a large sum of our operating capital in advertisements that would appeal to the wants and needs of specific target markets. Though we have experienced relative success the past six quarters that have propelled us to the top of the industry in overall performance, we are owhere near complacent. With the competition so fierce and the landscape of the technological environment constantly changing, we feel that we are prepared to respond to any competitive and technological pressures that we might have to face in the fu ture. Our company has been the model company in terms of consistency and financial growth and we feel as though our results so far have proven that Orange is a safe investment that will provide lucrative returns in the future. Figure 1. 1 Figure 1. 2 Figure 1. 3 Figure 1. 4 Fig 1. 5 Fig 1. 6 We will write a custom essay sample on Marketing Simulation Essay Example specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Marketing Simulation Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Marketing Simulation Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

social stratification essays

social stratification essays I believe that much of the story represented a definition of what the truth really is behind a war story. The narrator really fixated much of his attention toward different stories in which he experienced within the war, saying that his stories are all true. OBriens narrative explains that a storyteller has the power to shape their listeners experiences, as well as opinions. Much in the same way that the war distorts the soldiers perceptions of right and wrong, OBriens story distorts our perceptions of beauty and ugliness. OBrien tells Curt Lemons death as a love story. Even though many of the events, that were talked about throughout the story seemed to be very sad, and gloomy, OBrien describes the scenery around Curts death as something beautiful, focusing on the sunlight rather than the actual death, and sorrow. To the audience the story of Curts death may seem sad, and depressing. When OBrien begins to describe the beauty of the sunlight during Curts death, and does not really bring much attention to the fact that his good friend had just died, the audience can really no longer understand what is considered to be beauty, and what is ugly within a war story. Thinking of Curt Lemon, OBrien concludes he must have thought the sunlight was killing him. We can see that OBrien wishes he could get the whole story right, to explain exactly the way the sunlight seemed to gather Curt and carry him up in the air. He wanted us to see and believe what Curt must have seen as his final truth, or even his destiny. The idea of OBrien focusing on the beauty of the sunlight, and no so much the ugliness of Curts death, becomes even more evident when OBrien and Dave Jensen climb up the trees to throw down the various body parts of Curt Lemon. Throughout the whole time they are up in the trees, the two of them never even talk about the blood, or destr...

RESEARCH PAPER Example | Topics and Well Written Essays - 2250 words

Research Paper Example 1). Typically, overweight and obesity is caused by unbalanced diet, such as eating fast food that has a high level of fat, failure to eat fruits and vegetables, frequent drinking of alcohol, as well as eating a large amount of food among other factors. Research shows that early obesity increases the risk of experiencing cardiovascular diseases, such as high blood pressure and cholesterol, as well as a high blood sugar. It is on this background that a large number of Americans continue to embrace the healthy diet. While Americans found the organic food difficult to access and expensive in the past, in the modern world, an increasing number of Americans are moving away from the American traditional food to the natural food (healthy food); this include the organically grown food, including fruits, vegetables and other unprocessed foods that contain low levels of fat. This paper focuses on discussing the most popular eating trends in the modern US culture; specifically, the paper will pay attention to the cultural food transition that is experienced in the modern American society and its significance among citizens. Though, there is still a dramatic rate of consuming fast and junk food in America, an increasing number people are understanding the positive effect of healthy meal. In its annual â€Å"food trends† report, Forbes magazine included items such as â€Å"gluten free† food, â€Å"healthier kids meals† and â€Å"veggies calorie†, which indicate the growing tendency towards natural and, thus, healthier eating (Gerhard par. 2) The healthy food increasing impact on peoples life, habits and way of thinking can be also noticed from the position of culture. Culture is usually defined as a system of beliefs, habits and ways of thinking, experience, and knowledge of a particular nation. One of the main elements of any culture is food. However, culture is not a sustainable phenomena but continually changing process. Today an increasing